ePORTS — Print on Demand: Intermediate
SAFE HARBOUR — one recognisable world, a second door (chapter 6)

Build it as one connected thing: a shop a buyer recognises, plus a
second free door that can compound. This is diversification BEGUN,
not safety achieved — Pinterest is still rented land, like Etsy.

BRAND — make the shop unmistakably someone's:
  [ ] banner + name speak to the BUYER's world (not to you)
  [ ] About is an honest person (why YOU make this)
  [ ] one consistent look across every listing photo

THE SECOND DOOR — a channel that persists (e.g. Pinterest):
  Channel (one): _______________________________________________
  [ ] a board named in my buyer's chapter-5 words
  [ ] ONE pin published: vertical (2:3), a lifestyle shot, my
      look, linking straight to a real listing
  [ ] a cadence I can actually sustain: ________________________
  Watch OUTBOUND CLICKS (taps that leave for your listing) — not
  impressions or saves, which flatter and don't pay.

THE FUNNEL BASELINE — write today's numbers now, for chapter 7:
  date (my baseline): __________
  shop visits ____  listing views ____  favourites ____  orders ____
  visits from outside Etsy ____  (my Pinterest start line)

Then open your shop as a stranger: pin -> listing -> shopfront.
If they read as the same world, the chain is real.

— From Print on Demand: Intermediate — the full method: eports.global/print-on-demand
  Every worksheet, free and kept current: eports.global/resources

ePORTS — your ecom source. eports.global.