ePORTS — Print on Demand: Advanced
THE REALLOCATION + PRE-MORTEM — the climax (chapter 11)

One integrated move across the whole business, not ten experiments.
Decide it, STRESS-TEST it, then commit it for real. A BALANCED TRADE:
every pound and hour pulled from one place lands in another.

FOR EACH DESIGN / LEVER — one call + the pound/hour:
  FUND ______  KEEP ______  FIX ______  CUT ______  RETIRE ______
  Freed (out) -> Funded (in): ____________________________________
  CAC ceiling: £______  |  concentration hedge: __________________
  Hours freed -> where: __________________________________________

PRE-MORTEM — "it's a year from now and this FAILED. what killed it?"
  1 ____________________  hedged in the plan? __ or trigger now: __
  2 ____________________  hedged in the plan? __ or trigger now: __
  3 ____________________  hedged in the plan? __ or trigger now: __
  (A partly-hedged leg = write a STOP-CONDITION + response on paper,
   not a side project. Convert every "this ends us" to "this hurts,
   we survive.")

COMMIT — the actual change I make THIS WEEK (move the ad budget /
delist / brief the helper / publish the signup page):
  ________________________________________________________

⚠ Commit on the evidence and the hedged pre-mortem — never on
noise, and never a smaller/timid spread. Concentrate where the
numbers proved it, staged and reversible (the gate + the stop rule).

REVIEW date to run this whole loop again: __________

— From Print on Demand: Advanced — the full method: eports.global/print-on-demand
  Every worksheet, free and kept current: eports.global/resources

ePORTS — your ecom source. eports.global.