THE DEMAND TEST + FOUNDING RESERVATION TERMS From "The One-Person AI Business — Basics", Chapter 4 ================================================================ The most expensive word in this field is BUILD. A finished product nobody wanted cost far more to make than an unfinished one. So you ask for money BEFORE you make the thing — a rough offer at a founding price, tested by a real deposit. The ask IS the test of your offer and your price at once. ⚠️ Skip the soft "would this be useful?" question. A person can say "yes, useful!" at no cost, feel they helped, and never reach for a card. Go straight to the binding ask. WRITE THIS BEFORE YOU START (deciding the pass line after you see the result is how people fool themselves) ---------------------------------------------------------------- THE TEST: "I will put [the reserve/deposit ask] in front of ____________________________ by ______ (date)." THE PASS LINE: "This passes if at least ____ stranger (one is enough to start) puts money down to reserve it." Money down. Not a "yes". THE FOUR SUSPECTS (so a fail names a likely cause, not a mood): offer · price · audience · ask THE FOUNDING RESERVATION TERMS (write once, put on every pre-sell) ---------------------------------------------------------------- This box is what separates an honest founding pre-sale from taking money for vapour. It costs nothing and it is what makes a stranger comfortable saying yes. WHAT THEY GET (the exact deliverable, one line — this is the FLOOR; you may sharpen wording/audience/build later but may not deliver LESS without the reserver's explicit consent + an immediate refund): ______________________________________________________________ FOUNDING PRICE: £______ (honoured for these reservers even after the price rises for everyone else) DEPOSIT: £______ — CREDITED TOWARD the founding price, not an extra charge. Balance due on delivery. (So a reserver pays the price once, in two parts.) DELIVERY DATE: ______ (a real one you can hit) REFUND RULE, stated exactly: the deposit is refundable ON REQUEST any time before delivery, AND automatically if you fail to ship by the date. THE LIMIT IS REAL CAPACITY: "____ founding spots" must mean the number you can actually deliver well — never a number invented to rush people. THE ASK (the shape is fixed) ---------------------------------------------------------------- "I'm opening [N] founding spots at £X — a one-off early price — delivered by [date]. Reserve yours with a £Y deposit, credited toward the price, refundable on request until delivery, and I'll honour the founding price when it's ready." A real price · a real limit · a real delivery date · a real yes-or-no with a refundable deposit attached. No pre-question. No warm-up. The ask, straight. THE RESULT (both are wins) ---------------------------------------------------------------- [ ] RESERVED — at least one stranger put money down. Proof worth building on. -> deliver in chapter 8; refine the offer (ch5) and price (ch6). [ ] NO RESERVATION — a working hypothesis, not a certainty. Likeliest cause: offer / price / audience / ask, because ______________________________. Next single test: ____________________________________________________. ================================================================ Yours to keep — free, and no strings attached. One tool from the ePORTS One-Person AI Business series. This one is from Basics — pick a solo-viable business, make your first offer, and get paid. The full shelf, whenever you're ready: eports.global/one-person-ai-business ================================================================ ePORTS — your ecom source. eports.global.