ETSY - THE THREE-SALE RECORD + THE ONE-CHANGE RULE  (Chapter 1)

Sales feel like luck when the funnel is uninstrumented. Prove to yourself
what you cannot yet see - then sign the rule that ends the thrashing.

  For your last 3 orders, write ONLY what your Etsy Stats can show you.
  Tick if it is not visible to you yet.

              SALE 1        SALE 2        SALE 3
  A source /
    search?   ______ [ ]    ______ [ ]    ______ [ ]
  B which
    listing?  ______ [ ]    ______ [ ]    ______ [ ]
  C a change
    I logged? ______ [ ]    ______ [ ]    ______ [ ]
  D take-home
    after fee?______ [ ]    ______ [ ]    ______ [ ]

  Boxes ticked "can't see it yet":  ______ / 12

  THE ONE-CHANGE RULE (the habit the whole book runs on):
    From today, until I have a baseline and a change log -
      - I make NO bundled edits: one change at a time.
      - I write down what I changed, on which listing, and the date.
      - I give it a set window before I judge it.

  Signed: __________________________   Date: __________

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From Etsy - Intermediate. The full method is in the book; the free
worksheets and the lane shelf: eports.global/resources
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