ETSY - GO LIVE + THE FIRST-FIFTY TRACKER  (Chapter 4)

The gap between a capture system on paper and one that works is one
faintly embarrassing act: printing a card and putting it in the next
parcel. Ship the smallest working version NOW. Top half = today's binding
action. Bottom half = fill in when the win actually arrives.

  GO LIVE - today's binding action
  [ ] signup form built and tested (I subscribed to it myself)
  [ ] confirmation (double opt-in) email works and is friendly
  [ ] the gift is delivered automatically on confirming
  [ ] insert printed (home printer is fine) naming where to join
  [ ] insert goes in the NEXT parcel I pack
      that parcel's buyer / order #: __________   date: ______

  OFFER-RUN RULE (pre-set): the offer runs UNCHANGED for the
  first ______ parcels before I judge or change it.
  (A thing changed constantly can never be read.)

  FIRST-WIN CHECKPOINT  (fill in when it happens, not today)
  first CONFIRMED opt-in - date: ______
  first-fifty tracker (confirmed only) - tick each five:
    [ ] 5   [ ] 10  [ ] 15  [ ] 20  [ ] 25
    [ ] 30  [ ] 35  [ ] 40  [ ] 45  [ ] 50

  A banked opt-in = CONFIRMED consent: only people who took the
  affirmative action count; a scraped address creates spam and
  compliance risk, not an audience. No made-up conversion % here:
  opt-ins are cumulative, at whatever pace your parcels flow.
  Fifty is a marker, not a gate - one confirmed opt-in is already a
  real audience. Do not stall here while the other defences go unbuilt.

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From Etsy - Advanced. The full method is in the book; the free
worksheets and the lane shelf: eports.global/resources
ePORTS — your ecom source. eports.global.