ETSY - THE CONTINUITY PROTOCOL + THE STRESS TEST  (Chapter 9)

You do not find out whether your protocol works on the day Etsy suspends
you. You find out now, on purpose, by staging the disaster yourself.
Deploy everything at once, wired together - then try to break it.

  CONTINUITY PROTOCOL - DEPLOYED (live AND wired together)
  [ ] owned opted-in list live, backed up = my emergency channel
  [ ] records + files backed up, restore-tested, reachable
  [ ] liquidity buffer funded, trigger set
  [ ] ad spend under the cost-per-order ceiling + stop rule
  [ ] SOPs written for the load-bearing tasks
  [ ] suspension SOP wired to the backups + buffer + list

  STRESS TEST - "Etsy is gone this morning"

  PASS CONDITION, written first - for an interruption window of
  ____ days without Etsy access, the business can: keep its records,
  fulfil the open orders it can reach, fund committed costs, contact
  its opted-in subscribers within the consent they gave, and submit
  an evidenced appeal. (That is what the drill can prove. Not more.)

  run for real, mark each:              HELD?  WHAT BROKE
  cash: buffer covers the WHOLE window  [ ]    __________
  records/files: opened, whole          [ ]    __________
  audience: opted-in message drafted    [ ]    __________
    (only to people who opted in; never steers an Etsy order).
  appeal: SOP folder -> draft, not sent [ ]    __________
  fulfilment: off-Etsy postage tested   [ ]    __________
    (third-party postage tool + order details from my backup;
     a DRAFT/test label if the tool offers one - otherwise walk
     it to the final step and stop: never buy live postage for
     a simulated order).

  breaks found: _________________  each FIXED + re-run? [ ]
  (no date below until every break is fixed and re-run)
  STRESS-TESTED end to end: date ______

  Passing does not mean a suspension would not hurt - Etsy is the
  storefront and that revenue stops while you fight, and no drill can
  promise how the fight ends. It proves losing Etsy does not destroy
  the business in a morning, for the window you declared: a setback,
  not the end. That is the whole promise, and the honest size of it.

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From Etsy - Advanced. The full method is in the book; the free
worksheets and the lane shelf: eports.global/resources
ePORTS — your ecom source. eports.global.