THE QUARTERLY REVIEW CHECKLIST
From "Digital Products — Advanced", chapter 12
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A business run by feel drifts. A business run by a recurring review compounds.
Once a quarter, block ninety minutes, set a recurring calendar date now, and
work these five in order. The whole point is that it is BORING and REPEATED —
that is what keeps it honest.

  Recurring date set for: ____________________   [ ] added to calendar


1 · RE-RUN THE SCORECARD  (this quarter vs last)
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Pull the seven numbers for the last three months and put them beside the
previous three.
  Which number moved most, and which way? ______________________________
  ⚠️ Watch revenue per visitor above all — it is the one that only moves when
  the business genuinely got better.


2 · SCORE DURABILITY  (the five axes, /20)
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  Product concentration ___  Platform concentration ___  Customer ownership ___
  Owner dependency ___  Repeat revenue ___          TOTAL ___ / 20
  Lowest axis (fix this next): ________________________________________


3 · THE PORTFOLIO DECISION  (fund / hold / retire)
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Run the return-on-time sheet. For each product:
  Anything below your owner-hour rate that does NOT feed a higher rung:
    ____________________  ->  consider retiring
  The one product worth putting more behind this quarter:
    ____________________  ->  fund it


4 · THE ACQUISITION DECISION  (from cohorts, not feel)
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  Is a paid channel still under its CAC ceiling?           Y / N
  Has any cohort's payback got slower?                     Y / N
  Decision for next quarter's spend: ___________________________________


5 · SET THE ONE CONSTRAINT  (what next quarter is FOR)
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Name the single thing most holding the business back right now, and make next
quarter about moving it — not five things at once.

  Next quarter's one constraint: _______________________________________
  How I will know it moved:      _______________________________________

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  Yours to keep — free, and no strings attached.

  This is one tool from the ePORTS Digital Products series. A worksheet
  gives you the "what"; the three books give you the "why" — the worked
  examples, the reasoning, and the costly mistakes you get to skip.
  This one is from Advanced — making a working range worth more, and hard to copy.

  The full shelf, whenever you're ready:  eports.global/digital-products
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